In Defense of Digital Media in Museums

Haidy Geismar's argument on digital media in museums suggests that digital technologies are part of an ongoing process, connecting them to historical settings and practices. The idea revolves around three key concepts: mediation, technological mimesis, and objectification. 1. Mediation: In the context of museums, mediation refers to the way that museums act as intermediaries between the physical objects they display and the visitors. The museum's role is to provide context and interpretation for the artifacts, helping visitors understand and connect with them. Digital media is a new form of mediation that enables museums to expand the ways in which they present information and engage with their audiences, such as through interactive displays, augmented reality, virtual tours, and online exhibitions. 2. Technological mimesis: This concept refers to the imitation or reproduction of reality using technology. In the case of museums, digital media allows them to recreate and present objects, historical events, and even entire environments in a digital format. These digital reproductions can enhance the visitor's understanding and appreciation of the original artifacts by providing additional context, interactive experiences, and alternative perspectives. For instance, digital reconstructions of ancient cities can transport visitors back in time, providing a better sense of what life was like in those periods. 3. Objectification: This term refers to the process of turning something into an object of study and representation. In museums, objectification is an essential part of presenting and interpreting historical artifacts; their meanings are often dependent on the historical, cultural, and social contexts in which they are placed. Digital media can help to break down the barriers between the physical objects on display and the visitors, enabling them to explore the objects' history, social meanings, and relationships with other artifacts in new and engaging ways. In summary, Geismar's argument suggests that digital media in museums should be seen as part of a historical continuum in the way these institutions mediate and present information to their visitors. Digital technologies are not separate from traditional methods but are a natural progression of the museum's role in representing, interpreting, and objectifying objects and their cultural heritages. By understanding this connection, museums can utilize digital media effectively to enhance visitor experiences and provide new insights into the objects on display.